About

VNU Asia Pacific is part of VNU Group, a globally operating exhibition company with offices in Utrecht, Shanghai as well as in Bangkok, and consolidates the international exhibition business of Royal Dutch Jaarbeurs. In South East Asia, Jaarbeurs has formed a Joint Venture with the TCC Group, a leading corporate conglomerate in the fast growing region. From its business hub located in Bangkok, VNU Asia Pacific covers all key exhibition markets in South East Asia. (Read more)

Economic power is shifting from west to east. Today, South East Asia is one of the most important growth drivers of the global economy. The region’s markets provide companies from all over the world with alluring sales, sourcing and investment opportunities in various industries. As a result, the exhibition and conference industry in South East Asia is growing and enjoys one of the highest regional growth rates worldwide. VNU Asia Pacific is located right at the center of this global power shift. From our regional hub in Bangkok, we organize exhibition and conference platforms across industries in all of the key markets of South East Asia.

Through our international offices in Utrecht, Shanghai and Bangkok, we create powerful marketplaces that accelerate industries, networks and innovation worldwide. We use our worldwide reach, industry insight and entrepreneurial approach to unlock global markets and enable business opportunities.

In synergistic cooperation with various industry partners and international exhibition organizers, we bridge global supply and demand, empowering communities to connect, trade and innovate. VNU’s constantly evolving show portfolio in South East Asia includes brands in the AgriTech, Animal Husbandry, Animal Companion, Food, Life Sciences and Biotechnology industries.

Global reach, local networks, influential shareholders, an avant-garde in-group exhibition and conference venue: VNU Asia Pacific is the perfect local partner for international exhibition organizers and corporations who want to capitalize on their business opportunities in the high-growth region, South-East Asia.

Global reach, local networks, influential shareholders, an avant-garde in-group exhibition and conference venue: VNU Asia Pacific is the perfect local partner for international exhibition organizers and corporations who want to capitalize on their business opportunities in the high-growth region, South-East Asia.

Idea extraction, market research, strategy design: We convert ideas from initial concepts into feasible and competitive roadmaps that are appropriate for the respective market environments. Our passionate teams lead the implementation to drive projects from ideas to success.

A broad network with global reach and strong regional linkage:  Our sales network covers 45 countries. We know how to sell exhibitions and conferences on a local, regional and global scale.

Numbers don’t lie. With over 100 years’ experience in the exhibition industry and a solid track record of successful shows throughout South East Asia, our team delivers operational service excellence in accordance with the highest international standards.

Partners in vision and in numbers: Through numerous joint ventures across Asia, we share and minimize financial risks with and for our partners.

It is common knowledge that budgeting has a golden rule: “Spend your money wisely and do not go over budget”. When it comes to budgeting in the South East Asian MICE industry, experience and networks are key. We know how to develop solid budget plans and how to make them work.

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